As an exterior-focused remodeler or custom builder, you know that siding does more than just protect a home—it defines its look, affects energy performance, and plays a major role in the home’s long-term value. Whether you’re guiding homeowners through their options or selecting the right material mix for your projects, choosing the right siding involves balancing design, durability, installation, and budget.
In this guide, we’ll break down siding materials, finishes, and performance factors so you can make informed decisions, deliver a better homeowner experience, and increase your project profitability. Plus, you’ll discover how Richards Building Supply’s 3D Virtual Designer and no-cost CRM platform can help streamline your process from design to close.
Material Breakdown: What to Recommend and Why
Vinyl Siding – Reliable, Affordable, and Versatile
Why Pros Use It:
- Budget-friendly and low-maintenance
- Available in a wide variety of colors and profiles
- No painting or sealing required
Recommended Products:
- Royal™ Vinyl Siding
- Exterior Portfolio™ Siding
Best For: Entry-level remodels, fast installs, or cost-conscious clients.
PVC Composite – Premium Wood Look Without the Work
Why Pros Use It:
- Realistic cedar look with zero maintenance
- Won’t rot, warp, or attract insects
- UV-resistant and fade-proof
Recommended Product:
- Celect™ Cellular Composite Siding
Best For: Upscale projects or clients who want premium curb appeal without the upkeep.
Wood Siding – Classic Beauty, High Maintenance
Why Pros Use It:
- Warm, authentic appearance
- Paintable or stainable for full customization
Trade-Off: Requires regular sealing, vulnerable to rot and pests.
Best For: Historic renovations, design-first custom builds.
Fiber Cement – Durable, But Requires Careful Handling
Why Pros Use It:
- Looks like wood, lasts longer
- Fire- and pest-resistant
Considerations:
- Moisture retention if improperly installed
- Requires silica dust protection during cutting
Best For: Fire-prone zones or where composite alternatives are out of budget.
Poly-Ash – Next-Level Performance for Harsh Climates
Why Pros Use It:
- Resists moisture, warping, and cracking
- Paintable in any color, including dark hues
- Great for humid, wet, or freeze-thaw environments
Recommended Product:
- TruExterior™ Siding
Best For: Challenging climates, traditional architecture, or clients who demand long-lasting quality.
Aluminum – Sleek, Low-Maintenance Accent
Why Pros Use It:
- Rust- and weather-resistant
- Lightweight and easy to handle
Trade-Off: Dents easily and works best as an accent, not full-home coverage.
Manufactured Stone – Fast, Stylish, and Durable
Why Pros Use It:
- No mortar required
- Lightweight panels mimic natural stone
- Holds up in extreme weather conditions
Recommended Product:
- Versetta Stone™
Best For: Entryways, chimney surrounds, or mixing textures on facades.
Manufactured Stone – Fast, Stylish, and Durable
Why Pros Use It:
- No mortar required
- Lightweight panels mimic natural stone
- Holds up in extreme weather conditions
Recommended Product:
- Versetta Stone™
Best For: Entryways, chimney surrounds, or mixing textures on facades.
Color and Finish: Elevate the Design
Color isn’t just cosmetic—it’s strategic. Help homeowners select finishes that enhance curb appeal, improve resale value, and match their neighborhood’s tone.
- Match existing exterior elements (roof, windows, trim)
- Use bolder colors to highlight architectural features
- Choose neutrals for broad appeal and timelessness
- Always check HOA restrictions before final selections
Bonus Tip: Use the Richards Building Supply 3D Virtual Designer to show clients what their home will look like in different colors, materials, and styles—before they commit. It’s a powerful tool to help you close more jobs and avoid change orders.
Style and Texture: Match the Home’s Character
Siding isn’t one-size-fits-all. The right texture and layout depend on architectural style, regional trends, and client preference.
- Horizontal Lap: A go-to for colonial, ranch, and traditional homes
- Board-and-Batten: Perfect for modern farmhouses and craftsman styles
- Shingle: Great for coastal or Cape Cod–style homes
- Stone Panels: Adds contrast and depth to modern or traditional builds
Your ability to guide style selection not only improves client satisfaction—it strengthens your brand and increases referrals.
Maintenance and Durability: Build It to Last
Longevity and low upkeep are top concerns for homeowners. Here’s how the materials compare:
| Material | Maintenance | Durability |
|---|---|---|
| Vinyl | Very low - occasional wash | 20 - 40 years |
| PVC Composite | Virtually zero | 25 - 50 years |
| Wood | High - regular sealing required | 20 - 30 years |
| Fiber Cement | Medium - paint every 7 - 10 years | 25 - 40 years |
| Poly-Ash | Minimal - hose off occasionally | 50+ years |
| Manufactured Stone | Very Low | 20 - 40 years |
| Aluminum | Low - resists rust, may dent | 30 - 50 years |
Pro Tip: Recommend materials based on your client’s willingness to maintain the home and the regional climate. Use our 3D Designer tool to help visualize low-maintenance options with maximum impact.
Cost and Installation: What to Consider
Siding costs are more than material—consider labor, waste factors, and install complexity.
- Vinyl: Most affordable and quickest to install
- PVC Composite: Slightly higher cost, lower life-cycle maintenance
- Wood: High labor, variable material cost
- Fiber Cement: Mid-high cost, requires PPE and special tools
- Poly-Ash & Stone Panels: Premium look with efficient install methods
Reminder: Improper installation can void warranties. That’s why we support pros with in-branch technical support and product training resources—so your team installs it right the first time.
Exclusive Tools for Contractors: Streamline Sales and Close More Jobs
Richards Building Supply gives you tools that help your business grow—fast.
- No-cost 3D Virtual Designer: Let clients visualize their dream exterior and reduce change orders
- No-cost Contractor CRM Access: Organize leads, schedule follow-ups, manage jobs, and track sales—all from one platform
These tools are designed specifically for remodeling contractors and custom builders like you. They help reduce friction, save time, and increase close rates on your siding and full exterior jobs.
Final Take: Make Every Job Profitable
Choosing the right siding isn’t just about product—it’s about experience, margin, and customer satisfaction. Vinyl and PVC composite siding continue to be smart, go-to choices for their durability and low maintenance. But options like poly-ash and Versetta Stone™ give you the creative freedom to add value and stand out in your market.
When you’re ready to source siding that fits your build—and your business—Richards Building Supply is here to help.
Contact your local branch to check inventory, request samples, or schedule a demo of the 3D Virtual Designer and CRM platform.
View a few testimonials here.
Clint Klepp
Director of Sales and Marketing
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