“Richards Building Supply Launches Simple, Affordable CRM for Exterior Contractors”

Homer Glen, IL – August 22, 2025 – Richards Building Supply, a top five independent, family-owned and operated exterior building materials distributor in the United States, has announced the launch of […]
References and Referrals: Professional Contractors Need Both

References and Referrals Details make the difference, and there is a difference between referrals and references. By definition, a reference is a person who will validate your claims as a […]
Mastering Your Market: The Art of Understanding Your Audience

Understanding Your Audience As an incredibly successful owner of a roofing and siding contracting company with an exceptionally high closing rate, I share my story and these tips with the […]
Break Free from the Commodity Trap Differentiation is the Key to Stand Out

Stand Out, Step Up, and Sell More! Are you tired of being just another roofing company or siding installer in a sea of competitors claiming to be the best? The […]
The Five Marketing Tools That Every Small Business Should Know About.

Small Business Marketing There are many companies that still do not use technology, and even distrust it. They do not take into account that by rejecting it, they also put […]
Lead Magnets Help Nurture Prospects

BUILDING YOUR BUSINESS NURTURING PROSPECTS Nurturing campaigns or communications to prospects that keep your business and services top of mind is a great business practice for any company. As a […]
Tax Credits On Windows And Doors Are Back

REINSTATED IN 2020 After a 3-year absence, Government tax credits on windows and doors are reinstated. They were put back in place at the beginning of 2020, although there was […]
Lead Generation During Covid-19

ALIGN GOALS AND TACTICS TO ENSURE SUCCESS These unfortunate times have business owners rethinking and recreating their lead generation strategy. Especially small business owners that are dependent on human interaction […]
Over Communicate With Your Clients During Covid 19

COMMUNICATION DURING COVID-19 KEY Communication is one of the most underrated tasks by business owners — we often leave it to the back burner, and it never gets any priority […]
Working From Home Is Your Sales Process Ready?

GET ORGANIZED AND IN THE CLOUD Are you using a Customer Relationship Management (CRM) sales tool? If not, your sales process might not be ready. Because of COVID-19 and social […]